12 everyday products, rising prices … Europe 1 launches its basket to follow inflation

Baptiste Morin, edited by Yanis Darras
modified to

11:49 a.m., January 09, 2023

Each month, Europe 1 in partnership with the IRI Institute, looks back on food inflation, through its witness basket, which includes 12 everyday products from major brands or private labels such as rice, eggs or even laundry. Objective, follow the rise in prices. And for this first basket, some products have seen their prices go up to 40%.

By carefully scrutinizing the labels in supermarkets, customers are unpleasantly surprised to see the almost continuous rise in prices of certain products. So, to see more clearly, Europe 1 in partnership with the IRI Institute, undertakes to follow inflation around a basket containing 12 food and hygiene products.

In the Europe 1 basket, nine daily food products from major brands or private labels: eggs, pasta, butter, milk, coffee, peas, rice, minced meat and honey. Three hygiene products are also present: toilet paper, washing powder and shampoos.

Price increases of up to 40%

A control basket which makes it possible to follow the progression of inflation over the last 12 months, in our supermarkets. Because the rise in prices is particularly visible on the shelves of French supermarkets. Between January 1, 2022 and January 1, 2023, the price of this basket rose from 46 to 56 euros, an increase of 21%. A figure much higher than the food inflation calculated by INSEE, around 12% because this control basket is made up of products particularly marked by the rise in prices.

For example, the price of a batch of ten private label frozen hamburger patties has increased by nearly 42% over one year, to reach the sum of 11.37 euros, against only 8.16 euros in January 2022. Rice or even the package of large-format detergent capsules are also experiencing significant increases, with a respective increase of 27.5% and 16% between the start of 2022 and the start of 2023.